Coterie Senior Living: Redefining What it Means to Age Well

Aging looks different for the 21st-century retiree. For former CEOs, artists, and entrepreneurs, retirement is less an end and more a launchpad—into deeper social connection, intellectual curiosity, and the lifestyle they’ve spent a lifetime building. Rather than scale back, today’s retirees are looking for a lifestyle that aligns with the sophistication and purpose they cultivated for decades.

For today’s discerning residents, Coterie Senior Living offers something distinctly different: a life designed around the ambition to keep living fully. With two communities – Coterie Cathedral Hill in San Francisco and Coterie Hudson Yards in New York City – the brand delivers this promise in two of the country’s most dynamic urban centers.

The communities are designed for those who are entering a new life chapter but have no intention of stepping back from the life they love. What unites them isn’t just a premium zip code—it’s the desire to stay connected, challenged, and culturally active.

Coterie redefines luxury senior living by blending high-end hospitality with personalized wellness and purposeful living. Its approach is grounded in resident-led initiatives, curated outings, and experiences tailored to the interests and intellect of its community. Weekly programs might include book clubs or terrace yoga, but they’ve also involved candlelit catacomb tours, Broadway premieres, and speaker sessions featuring thought leaders. There’s even collaboration with nonprofits like Meals on Wheels and local fire departments, offering opportunities to give back.

“Our residents aren’t slowing down but seeking more—more connection, more creativity, more purpose. We’ve built an environment that reflects that mindset and supports it every day,” says Sarah Laloyan, senior vice president of operations for Coterie.

Behind the scenes, a dedicated resident engagement team conducts ‘resident discovery,’ interviewing each one during onboarding to learn about their interests, career history, and personal preferences. That information is stored in a proprietary database. New residents are matched with current ones to help foster instant connections and smooth transitions. For many, it means they’re not entering a new home but joining a community where someone is already saving them a seat.

Wellness, Without the Trade-offs

One of the most important aspects of luxury senior living is delivering sophistication without compromising care—and Coterie achieves this balance seamlessly. At the heart of its wellness offering is a series of curated alliances with organizations, including the Mayo Clinic Healthy Living Program, Sollis Health, and Castle Connolly Private Health Partners. Residents receive individualized fitness assessments, private physician access, and expert support from memory care professionals, all without leaving the premises.

Each location features studio spaces for yoga, one-on-one physical therapy rooms, and full fitness centers built in consultation with the Mayo Clinic. Wellness is integrated into every part of resident life.

This extends to the small design choices as well—terraces used for group meditation, heated pools for aqua aerobics, and private lounges that can be reserved for family dinners or celebration events. Meals are served in restaurant-style dining rooms where guests are greeted by name. Happy hours in the lounge, live music performances, and cultural film screenings are a part of daily life.

For residents navigating post-operative recovery, memory support, or the social changes that can follow loss or retirement, the balance of structure and warmth matters. This is evident not only in programming but also in everyday interactions.

“The real difference is in the feeling you get the moment you arrive,” says Matthew Turner, general manager at Coterie Cathedral Hill. “From the concierge to our care staff, everyone knows your name, and as we take you on a tour, we’re also welcoming you into a life you helped shape.”

That attentiveness is woven into the company’s training protocols, where hospitality meets care. Staff come from backgrounds in senior care, luxury hospitality, and the fine arts, lending both empathy and polish to every role. From medical staff who coordinate seamlessly with residents’ physicians to engagement directors who schedule a resident’s gallery visit or arrange a book signing with a visiting author, there’s a clear commitment to personal relevance.

Connection That Changes Lives

For many residents, the decision to join a senior living community comes after a period of social isolation, a change in health status, or the loss of a spouse. One recent example involved a San Francisco-based resident who had been living alone following her husband’s passing. Her children were concerned that despite her strong social history, she struggled to find a new rhythm.

Upon arrival, Coterie matched her with a small circle of like-minded residents who shared her interests and background. She’s now part of the community’s resident council, participates in daily fitness programs, and is often the first to welcome new arrivals.

“She’s thriving, not because of some big intervention, but a mixture of the right environment and intentional community-building. We personalize the experience, not just the amenities,” says Turner.

Families often feel the impact just as strongly, seeing their loved ones re-engage with life in ways they hadn’t expected. Children and loved ones frequently express relief and gratitude for the care provided and how their family members feel truly seen. Many say it feels less like moving into care and more like returning to a social life they thought was behind them.

The Future of Aging, On Their Terms

What distinguishes Coterie’s model is its attentiveness to the emotional dimensions of aging. By building around residents’ identities—who they’ve been and who they still want to be—Coterie positions itself less as a care provider and more as a life amplifier.

Coterie is focused on serving residents who expect the best and want to remain engaged, socially and intellectually, well into the next phase of life. And by designing around those expectations, whether through personalized discovery, culturally rich programming, or warm daily routines, it’s setting a new benchmark for what elder care can look like.

Coterie Senior Living makes a compelling case: when care is elevated and identity honored, the next chapter doesn’t shrink—it opens.