GrandPad, the leading technology company dedicated to safe, user-friendly devices for older adults, announces the promotion of Chelsea Bakewell as the company’s new Chief Customer Officer.
Bakewell has risen through the ranks at GrandPad, where she has held pivotal roles such as Director of Strategic Partnerships, Director of Member Experience, and Senior Director of Customer Success. Throughout her decade tenure, she has consistently demonstrated a passion for improving the lives of older adults, their families, and caregivers by eliminating barriers to technology and promoting meaningful interactions.
As Chief Customer Officer, Bakewell will lead efforts to scale personalized, high-quality service across GrandPad’s B2B and B2C channels. By leveraging advanced technologies like artificial intelligence, she will focus on driving operational efficiency, generating actionable insights, and delivering an exceptional customer experience. Her leadership will be instrumental in reinforcing a culture of customer-centricity at every level of the organization.
“I am honored to take on the role of Chief Customer Officer at GrandPad, where delivering an outstanding customer experience has always been central to everything we do,” said Bakewell. “This role provides an exciting opportunity to innovate and scale the ways we serve our customers. By combining advanced technology with a deeply personal touch, my goal is to elevate every aspect of the customer journey and ensure we continue to create meaningful, impactful connections for older adults, their families, and caregivers.”
“Chelsea is a highly collaborative leader who has demonstrated her commitment to finding the best solutions for our customers and partners. I am excited to see the impact she will continue to make in this new capacity, driving our mission to connect families and reduce the isolation of seniors worldwide,” said Scott Lien, CEO and co-founder of GrandPad.
